More Podcast Money

If you’re tired of podcasting for free, this book will help you solve that situation. This book provides 13 different strategies that have been used by podcasters to generate revenue. You like podcasting, but its time you get some return for the investment of time you are putting into it. Dave Jackson started podcasting in 2005 and has helped hundreds of people launch podcasts at the School of Podcasting. He’s also seen a lot of podcasters do it the wrong way and can help you avoid those mistakes. You will read about podcasters who makes thousands of dollars in donations, who sell their back catalog, get their own radio and television shows, who are boosting sales in their businesses, and many more. Quit waiting for a sponsor to come knocking on your door, you can start making money with your podcast today.

Converting A Media Kit to Match Yours


Today we talk about Michael Hyatt's media kit (very nicely done). I see how his traffic is very impressive and consequently, to advertise on his website caost over one htousand dollars. I took his numbers and compared them to mine:

Michael's unique Visitor: 338179
Dave's Unique Visitors at the School of Podcasting: 5365

I divided my visitors by Michaels and got .015864 (or slightly over 1 percent).

Michael's price for advertising on his website: 1017
I took his price and multiplied it by my perdentage (.015864) to see if I charged his fee (using my traffic) I would charge $16.13 for a month (on my website).

His book is very, very, very. good and I highly recommend it.

He also did a survey of his audience. While there are free services like Survey Monkey, there are free WordPress Plugins. The one I am using at Planning You Podcast is called “surveys.”

Get the Michael Hyatt book for FREE by going to (and sign up for a trial account)


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